See Michelle Golden‘s article “What’s In a Plan? Marketing Plan & Budget Development“. Note especially the emphasis she puts on investing in Existing Clients and Influential People/Referral Sources versus New Business. It’s what we’ve been trying to tell you.
Est. 2005. Fka What About Clients? Law. Business. Americas. Europe. New Ideas. Old Verities. Heroes. Real Girls. Anglo-Irish Verve.
Est. 2005. Fka What About Clients? Law. Business. Americas. Europe. New Ideas. Old Verities. Heroes. Real Girls. Anglo-Irish Verve.
Est. 2005. Fka What About Clients? Law. Business. Americas. Europe. New Ideas. Old Verities. Heroes. Real Girls. Anglo-Irish Verve.